This is how adoption looks like. Everyone is getting involved.
It's still not too late to buy, Bitcoin is early stage still.

https://www.coindesk.com/harvard-yale-brown-endowments-have-been-buying-bitcoin-for-at-least-a-year-sources

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?A Bitcoin ad has appeared on the cover of Apple Daily, a popular Hong Kong-based newspaper. In the ad, the phrase “Bitcoin will never ditch you” is written in English, and this is accompanied by “Banks, you’re not ditching me today - I’m ditching you.” in Cantonese.

The front-page ad doesn’t seem to be promoting anything other than advocating Bitcoin. However, there is a single mention of Genesis Block, a crypto firm based in Hong Kong. Apple Daily is one of the largest tabloids in the city, and has seen its popularity surge since the protests started.
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